How to Grow Your Online Business with YouTube — 3 Video Marketing Tips

How to Grow Your Online Business with YouTube — 3 Video Marketing Tips

In these troubling economic times, businesses are thinking of new ways to gain more customers that will increase their profits. One way that businesses have adopted is video marketing. Does video marketing sound like a business plan that you would like to use? Keep reading the article for video marketing advice.

It is important to keep posting videos; don’t stop at the first one. When your visitors check out your channel, they’re going to hope to see you constantly adding new videos. You will get your name out there and put new ideas out to your customers.

Tip! Do not be intimidated by video marketing. Making videos is easy and all you need is a decent camera and a steady surface.

One good way to make a marketing video that gets attention is to show people how your product or service works. You can have a video along with the frequently asked questions section of your website. This may just help you get less people asking questions so you have more time to work on other things.

Begin your video by telling your viewers what you are going to teach them or share with them. After that, follow through on your promise and deliver the content. If you state clearly what you are going to do, and then do it, viewers are more likely to watch your videos again.

Tip! Optimize your creations. Create unique titles and descriptions when uploading your videos to different sites.

If you are not really an expert on a topic, do not try to pretend. The best way to get around that is by interviewing people on video that are experts in your niche. A trade show or seminar is a great place to meet people that won’t mind doing a video.

People love competition, which is why holding a video contest is such a great marketing strategy. Ask viewers to create their own videos and then have everyone vote on them. This will help drive viewers to your site and energize them by giving them a chance to win something.

Tip! When producing video content, don’t fret too much about production values. Large budgets don’t always mean great returns.

You should be honest in your videos. Your audience will identify with you and trust you if they feel like you are being yourself. You should, however, avoid swearing or saying anything too personal in your videos and edit anything you feel does not have its place in your video.

When searching for inspiration, try YouTube Suggest to find related topics which you could speak on. This gives you a tree of various ideas which you can either use outright or might spark a topic idea in your mind. The more research you do, the more ideas you’ll come up with.

Tip! Video marketing is all about getting to the point quickly. Your videos’ first 10 seconds should be solid.

Great audio and video equipment makes for a great video. If you use old crappy equipment, you’ll get an effect you might not expect. That doesn’t mean that effect isn’t what you want, so play with the equipment you use until you get the video which matches the tone you wish it to have.

You can always hire people to make your videos if it isn’t your thing. Ask your viewers to create a video and have everyone vote on it, giving the winner a great prize, along with getting their video shown. Whenever you give the winners their reward, inform them that you’ll be using their winning video in one of your commercials.

Tip! If you work with some colleagues or employees, get them involved in your video marketing campaign. Find some people that aren’t too shy, dress well and also speak professionally.

Use a catchy and descriptive title. In addition to being the first impression potential viewers get of your video, your title can draw internet traffic on its own. Keywords in the title of your video are seen by search engines and can help get your site ranking higher. Make sure your title is short, descriptive, and packs an impact.

Hopefully the advice from this article has given you some insight as to how you can use video marketing with your business. It really is one of the best ways for any business to attract new customers when money is scarce. Let video marketing give your business the success it deserves.

7,020
Like
Save

Comments

JustSHYNE TV says:

Thanks for the tips, always on point! ps…backdrop of the city is sweet. Enjoy your trip!

Hooded Singer says:

I'm trying to build my songwriting/original songs channel. My last video was taking the vid of another songwriter (with consent) and putting my performance of the same song in a window on top with the words synced up to create a collab duet despite being a solo artist. I thought this was a really cool idea but I only managed 20 views.

Basketball Coach Allen says:

My Goal is to share my Basketball knowledge with all 7 billion people in the world and never need to work for someone else again. Basically financial independence.

King Creation says:

Growing on Youtube is a lot harder,i have 10k views but not showing Monetization yet can you help me,what happened
https://www.youtube.com/channel/UCulkFTTnjwEs0uNy0woy78g

Artist Replete says:

Just started a channel. Congrats on your success thus far!

Data Savvy TV says:

Wow, what a beautiful city. Are you building a blog soon, Sean? Passive traffic, love it. Hashtagging that! #passivetraffic #viewswhileyousnooze

Nicholas Saephanh says:

I want to start a coding channel that focusing on inspiring others to keep coding and keep growing with the times! It's a hard industry to keep up with at times and I want to help alleviate that with great content, great attitude and of course great merch <3

Better Together Life says:

MAIN GOAL: To be able to earn all of our income from our soon to be hobby farm! We are close (about 60% of our income is online)… but we have been working on that other 40% for the last 2 years. And we are missing something!

Sean, do you do private coaching and consulting??

Lindsey LaVida says:

Man I want to travel and go to video conferences! Living the dream Sean!

Mariusz Pierog says:

I like your budget lighting setup. 😀

GogoTech says:

Can you future one or two channels at your end screen for helping we to grow?

igotmy pb says:

U can come in India for it

DEMOLITION TEDDY BEAR says:

Sub to me i will sub back

chirsty tom says:

Easy::: Immediately 7 orders by 3 hours https://sellfy.com/p/C4OO/

Real Beauty Real Food and Real Life says:

I think your group is awesome, I always find something I can use. I want to figure a better way to get my content searchable -ex….I want to search for the exact title and it shows up, not something similar the exact words. Thanks for any knowledge you can give. Sj

Iya C says:

Yaaaas! A new video! <3

xoxo,
Iya

JacobsBackyardGardening says:

My goal on YouTube is to continually build trust and engagement with my community, as well as to further increase my community of teaching more people how to grow their own organic produce for cheap

Kandid Reviews says:

awesome Sean! and the budget lighting, i can so relate.

VideoVibeTribe says:

Youtube IS a game of chess. I'm still trying to figure out how to set up the board…But on the real, your videos have been a huge help!

Relyea says:

Your channel has been able to give me the confidence to start a channel and feel like I'm doing it right. I could do analytics and look at the numbers all day but I finally just got started! My gaming tutorials just hit 100 subs today and I owe a lot of that to you, darell and video creators.

Thank you!

Comments are disabled for this post.